The Real Deal

Consumers favor ground beef over plant-based alternatives. by Pat Melgares, K-State Research and Extension Consumers overwhelmingly chose ground beef over plant-based beef alternatives in a multifaceted study, report Kansas State University (K-State) researchers. Ground beef — offered with 10%, 20% and 30% fat — was strongly preferred for taste and flavor over plant-based alternatives, and less than one-third of the respondents say they would buy the plant-based alternatives in the store or retail…

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SPEAKERS DISCUSS COMMUNICATION, ENGAGEMENT AND POLICY DURING 2021 VIRTUAL SUMMIT PRECONFERENCE SERIES

Preconference webinars held April 28 – May 4 May 5, 2021 – The Animal Agriculture Alliance’s 2021 Virtual Stakeholders Summit preconference webinars, sponsored by Protect the Harvest, wrapped up May 4 and included sessions highlighting ways to connect with companies sharing misinformation, updates on the political climate, and tips for virtual influencer and stakeholder engagement. The 2021 Virtual Summit, themed “Obstacles to Opportunities,” officially kicks off today and continues through tomorrow afternoon. If you missed registering…

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Know your quality grades to get the most out of steak season

By Donald Stotts  STILLWATER, Okla. – Grocery meat counters are filled with beef steaks labeled Choice, and while many consumers rightfully associate the label as a good choice for grilling or the stovetop, they might not be familiar with industry quality standards behind the designation.  A beef steak’s tenderness, juiciness and flavor all affect its palatability, or the degree to which food and fluids are deemed desirable and satisfying to a person’s palate,…

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