Consumers get rewarded for eating beef

by Nicole Lane Erceg “Hi, are you a rewards member? If not, would you like to join to save 15% today?” It’s a common interaction between customer and checker. As more companies work to deepen the understanding of their shoppers and keep them coming back, reward programs have popped up in grocery stores and coffee shops, from online companies to bricks-and-mortar retail. Americans love them: 80% of adults in the U.S. belong to…

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NCBA Releases Consumer Research Showing Widespread Confusion About Contents of Plant-Based Fake Meat

SAN ANTONIO (Feb. 7, 2020) - The National Cattlemen’s Beef Association (NCBA) today released survey results that show widespread consumer confusion regarding the ingredient composition and purported benefits of plant-based fake meat products. In an online survey of more than 1,800 consumers, less than half of the respondents understood the labeling term “plant-based beef” was intended to describe an entirely vegetarian or vegan food product. One major source of confusion uncovered by NCBA’s…

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Wet Bales Can Tip the Scales

Ben Beckman, Nebraska Extension Educator Knowing the moisture content of our feedstuffs and how to adjust our feeding plans accordingly is important. Photo credit Troy Walz. The past few months, we’ve been focusing quite a bit on the issues that can arise when hay gets a bit too wet: combustion, mold, and Maillard reactions.  One often overlooked issue that can arise from wet hay is just the moisture itself.  Whenever we provide part…

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Winter Nutrition: Are You Staying Ahead or Getting Behind?

As winter progresses, winter nutrition and increased environmental stress on cows may concern many cow-calf producers. Winter nutritional management affects not only the profitability of a beef cowherd, but also the future performance of the cow and her offspring. With that in mind, building a nutritional program for a cow-calf system requires understanding nutritional requirements, knowing the “stress periods” that can happen, and knowing the quality and quantity of your forage resources.  One…

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K-State’s Tarpoff: Plan now to assure successful calving season

Stocking supplies, cleaning equipment are among management strategies MANHATTAN, Kan. – Cattle producers who have not yet started the spring calving season still have time to plan ahead, and a Kansas State University veterinarian notes that could make a big difference in having a successful year. “This is the time for a pre-emptive strike,” said A.J. Tarpoff, a beef veterinarian with K-State Research and Extension. “If you haven’t started calving yet on your…

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OSU receives $3.1 million research grant to improve sorghum data and savings

By Brian Brus STILLWATER, Okla. — A recent $3.1 million grant awarded to Oklahoma State University to study greenhouse gas emissions is expected to help sorghum farmers save money and improve the industry’s sustainable field management practices. The three-state research project approved under the SMARTFARM program of the U.S. Department of Energy’s Advanced Research Projects Agency-Energy (ARPA-E) is headed by Gopal Kakani, professor of crops, energy and climate in the OSU Department of…

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K-State, industry experts outline criteria for buying bulls

Genomic advancements mean more information is available than ever before MANHATTAN, Kan. – For cattle producers, bull sale season has arrived. Prospective buyers are flipping through the sale catalogs and studying the pedigree information, performance data and bull pictures trying to determine where they want to make their investment. As genomic advancements have progressed, cattle producers have more information than ever before to help with their selections. But for some, all that data…

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K-State vegetable research leads to food bank donation

University partnered with local organizations to provide more than 11,000 pounds to hungry families OLATHE, Kan. – The work that Kansas State University researchers do to determine the best and safest ways to grow tasty, nutritious fresh vegetables has yielded a bountiful benefit for hungry Kansas and Missouri families.   Fresh produce research at K-State’s Olathe Horticulture Research and Extension Center during the 2019 growing season resulted in a donation of 11,241 pounds…

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Check Your Credit: Program helps Kansans stay on top of their credit reports

Sign up any time for ongoing extension program MANHATTAN, Kan. – We know that it’s a good idea to check what credit reporting bureaus have on file about us to make sure it’s accurate, but it’s easy to forget. K-State Research and Extension has launched a new program to help Kansans stay on top of their credit files. The program will send email reminders about every four months, prompting participants to check their…

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